Benefits of Facebook Pages over Personal Profile for businesses

Benefits of Facebook Pages over Personal Profile for businesses

Every business today uses Facebook to connect with their audience. However, a lot of small and medium business owners don’t realize that a Facebook page and personal profile are different. They tend to create a personal profile for their business and promote it to their connections. However, it is very important for businesses to have … Read more

Optimizing LinkedIn For Your Business

Optimizing LinkedIn For Your Business

LinkedIn has become one of the most popular social media platforms of our era and every business would like to make the most of their digital presence there. However, just like every major social media platform, LinkedIn also has its own niche and in order to be effective there, it is imperative to understand what … Read more

When to choose LinkedIn as your social media channel

When to choose LinkedIn as your social media channel

With so many social media channels today, it is difficult to choose one over the other. However, it is nearly impossible to focus on all social media platforms as the resources needed to do that would be humongous. Unless you are a large corporation with a good marketing budget focusing on digital marketing. For most … Read more

LinkedIn pages – Invite connection

LinkedIn pages – Invite connection

Every brand today wants to have a community to connect with their audience and engage with them. For most Business to Business (B2B) brands, LinkedIn pages become a very important channel to build community with their audience. For the rest, it is not far behind, it serves as a useful channel to bring their audience … Read more

Things to know before hiring a freelancing video editor

Things to know before hiring a freelancing video editor

We all want the engaging video for our website or our YouTube channel which has thousands of views. But creating them is no easy task. There are so many high-quality videos out there that it is difficult to compete with them when we aren’t skilled in creating them. Because of which, videos if not done … Read more

YouTube strategies for your business

YouTube strategies for your business FI

Every business when it starts with its social media presence considers Facebook, Instagram, Twitter, LinkedIn and something else. There aren’t many which make YouTube a primary social media partner for their brand but that is where the advantage brands who have a presence on YouTube have. When used strategically, it gives and edge to business. … Read more

How To Use Yelp For Your Business

How to use Yelp For Your Business FI

If you are a local business is the United States, with over 142 million users, Yelp plays a very important role for customers to check your business out. Since 2004, it is giving important information about the business, along with rating and reviews of customers who have used your product or service to its users. … Read more

Alternatives To Facebook Advertising

Alternatives to FB for Advertising

Since the last 6 months, we have been running Lead generation campaign on Facebook for a dental practice. The results though good initially have started coming down because of reaching a lot of users of the period of time. It’s about time to stop the lead generation campaign and divert the budget which will provide … Read more