Points to consider when designing a website homepage

Points to consider when designing a website homepage

First impressions matter, especially when it comes to the digital world. Your website is the front of your business, and with so much competition today, if you don’t make a good first impression, the user will move on to the next website. If there is no attachment for the user with your business, he might … Read more

How Does A Good User Experience Help Your SEO Strategy?

How Does A Good User Experience Help Your SEO Strategy?

Search Engines have changed over the years to provide a better user experience to their audience continuously. Gone are the days when Black Hat SEO strategies such as keyword stuffing would help you rank higher in the Search Engine Results Page (SERP). Search engines realized these are all a ploy to rank higher, and it … Read more

All about dofollow and nofollow links

All about dofollow or nofollow links

Every digital marketer especially the ones who work on SEO would work very hard to receive dofollow links. Why so? What are dofollow links? How does it help your digital marketing and SEO strategy? Let’s have a look at it. What are dofollow and nofollow links? As a user, they both are the same. However, … Read more