Importance Of Commenting In LinkedIn

Importance Of Commenting In LinkedIn

A well-rounded social media strategy would cover most major social media platforms, which definitely includes LinkedIn. Every major social media platform has its niche, such as Facebook is more about social networking, Twitter is for short quick messages and current affairs, Instagram is all about pictures; similarly, we have LinkedIn for professional networking. Users come … Read more

Why Is Ephemeral Content Gaining More Popularity?

Why is ephemeral content gaining more popularity

We all know how addictive are the WhatsApp statuses of our contacts. We spend a lot of time every day consuming them. But it is not just WhatsApp; we all have our own indulgence. Some are hooked to Insta Stories, some to Facebook stories, Snapchat, and on and on. Do you know what makes us … Read more

Why Is Hashtags An Important YouTube Strategy?

Why Is Hashtags An Important YouTube Strategy?

Today everyone is obsessed with hashtags. We include it wherever it is possible, we don’t want to lose a single opportunity where we can exploit the reach which hashtags provide. YouTube being the second biggest search engine definitely is worthy of our attention. A lot of marketing strategies revolve around YouTube for brands today. Let’s … Read more

Benefits of Facebook Pages over Personal Profile for businesses

Benefits of Facebook Pages over Personal Profile for businesses

Every business today uses Facebook to connect with their audience. However, a lot of small and medium business owners don’t realize that a Facebook page and personal profile are different. They tend to create a personal profile for their business and promote it to their connections. However, it is very important for businesses to have … Read more

Optimizing LinkedIn For Your Business

Optimizing LinkedIn For Your Business

LinkedIn has become one of the most popular social media platforms of our era and every business would like to make the most of their digital presence there. However, just like every major social media platform, LinkedIn also has its own niche and in order to be effective there, it is imperative to understand what … Read more

When to choose LinkedIn as your social media channel

When to choose LinkedIn as your social media channel

With so many social media channels today, it is difficult to choose one over the other. However, it is nearly impossible to focus on all social media platforms as the resources needed to do that would be humongous. Unless you are a large corporation with a good marketing budget focusing on digital marketing. For most … Read more

LinkedIn pages – Invite connection

LinkedIn pages – Invite connection

Every brand today wants to have a community to connect with their audience and engage with them. For most Business to Business (B2B) brands, LinkedIn pages become a very important channel to build community with their audience. For the rest, it is not far behind, it serves as a useful channel to bring their audience … Read more

How To Design A Good Facebook Cover For Your Page

How To Design A Good Facebook Cover For Your Page FI

We all know how important the Facebook cover page is. The first thing your audience looks at, is the Cover page. It plays a crucial role in your audience retention. Hence, we all would like to have an amazing cover page. The questions which always ran in my mind was, ‘What would be a good … Read more

YouTube strategies for your business

YouTube strategies for your business FI

Every business when it starts with its social media presence considers Facebook, Instagram, Twitter, LinkedIn and something else. There aren’t many which make YouTube a primary social media partner for their brand but that is where the advantage brands who have a presence on YouTube have. When used strategically, it gives and edge to business. … Read more

How to schedule a tweet on Twitter

How to schedule a tweet on Twitter ZerosnOnes FI

Arnold Glasow said, “Success is simple. Do what’s right, the right way, at the right time.” This formula also holds true for social media. When you tweet, determines as lot of thing such as the reach, engagement, impression of the tweet and so on. If you get these things right, it will lead to a … Read more