## Understanding How To Use Customer Journey Map

In our previous post, we tried to understand what is Digital Analytics and its application. Digital Analytics is an integral part of today’s business world which helps to map and…

In our previous post, we tried to understand what is Digital Analytics and its application. Digital Analytics is an integral part of today’s business world which helps to map and…

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September 21, 2018

The standard deviation is a measure that is used to quantify the amount of variation or spread of a set of data values from its mean. A low standard deviation…

September 21, 2018

Rajesh wanted to purchase a new ayurvedic toothpaste. He goes to Amazon.com and then using its search engine looks for toothpaste and specifically for ayurvedic toothpaste. He selects five to…

September 20, 2018

What Is Variance? In the mean, we look at the central tendency of the data. However, it does not tell us the spread of the data, it only gives us…

September 20, 2018

Mean in simple terms is defined as an average value attained. Whenever the word is used without a modifier, it is assumed to be arithmetic mean. Simple or arithmetic mean…

September 20, 2018

Probability Density Function (PDF) is used for univariate analysis. Univariate analysis as the name suggests is a single variable analysis. So, PDF is very helpful when we have to dig…

September 20, 2018

John texted Matthew asking him the capital of Turkey. Now Matthew wasn’t sure about his answer, he thought it’s Istanbul but wanted to double check what he knew. He quickly…

September 19, 2018

The histogram is a univariate analysis tool which means it is used to visualize one variable in our dataset. It displays the frequency on the vertical or y-axis and the horizontal…

September 19, 2018

A Simple 2D Scatter plot is used to understand the relationship or pattern between two variables or dimensions in our dataset. A 3D plot will be used for three variables…

September 18, 2018

2D Scatter plot is one of the simple and very useful plotting tool used in Exploratory Data Analysis. A 2D Scatter plot would take the data points in our dataset…

September 18, 2018